https://themarketingalliance.org/ https://themarketingalliance.org/event/153/The-2021-Fourteeners-Awards-Show
(Though the event is now over, you can still view the recorded webcast...) CONGRATS to all 2021 winners! View a list of their outstanding work here... The music is now quiet, ready to come bac…]]> Mon, 03 May 2021 15:26:00 -0700 https://themarketingalliance.org/event/151/Tools-to-Validate-Emails-and-Improve-Bounce-Rates
-By Joe Caston- When it comes to email marketing, bounced emails are all part of the game. Much like a foul ball in baseball, a few are harmless but one too many and you’re going to str…]]> Thu, 15 Apr 2021 23:39:00 -0700 https://themarketingalliance.org/event/149/Webinar-Podcasting-Basics-How-to-Get-Started-with-Audio-Marketing
Audio marketing provides ways for consumers to listen to and digest information on the go, allowing one to learn in conjunction with completing another task, such as driving, exercising, or cl…]]> Thu, 18 Mar 2021 11:03:00 -0700 https://themarketingalliance.org/event/148/Newsworthy-or-Not-A-Marketers-Guide-to-Utilizing-PR
Public Relations, or earned media exposure, can be a valuable addition to our marketing plans, adding credibility and context to our owned and paid efforts. But it’s not as easy as askin…]]> Sat, 13 Mar 2021 07:01:00 -0800 https://themarketingalliance.org/event/147/Create-your-Personal-Brand-Archetype-Workshop
Psychologist Carl Jung theorized that humans use symbolism to understand complex concepts. Through his work, he also developed and recognized that these symbolisms were recognizable and timele…]]> Tue, 23 Feb 2021 11:49:00 -0800 https://themarketingalliance.org/event/146/Webinar-Employee-Experience-Why-Your-Employees-Matter-More-Now
In today’s world, it’s even more important that your employees know how much they matter. The unprecedented changes to our society, economy and businesses have heavily impacted not…]]> Tue, 09 Feb 2021 21:44:00 -0800 https://themarketingalliance.org/event/145/Webinar-2021-Fourteeners-Virtual-Kick-Off
They say that the best views come after the hardest climbs. We know that 2020 was a year unlike any other. And the struggle to create great marketing work last year was probably greater than…]]> Thu, 28 Jan 2021 13:58:00 -0800 https://themarketingalliance.org/event/144/Webinar-Video-Marketing-Strategy-Basics
Our wonderful speakers Beth Klepper (Mainstream Video Production), Brendan Collins Hemp (Heavylifting), and Matt Silton (Torch Media) will share their insights on how marketers can set their v…]]> Thu, 21 Jan 2021 20:41:00 -0800 https://themarketingalliance.org/event/143/Webinar-The-State-of-Search-Marketing-Whats-Next-for-SEO-in-2021-and-Beyond
Some of the biggest trends in SEO in 2020 included the evolution of AI, Google Voice, Schema markup, as well as a focus by Google on prioritizing entities in its search function. It’s cl…]]> Fri, 08 Jan 2021 08:07:00 -0800 https://themarketingalliance.org/event/142/Webinar-Navigating-the-Virtual-Event-Marketing-Landscape-to-Deliver-ROI
With the COVID shut down of face-to-face marketing events and meetings, the role of event marketers has largely shifted or worse, been eliminated entirely. As the months progressed, companies…]]> Sun, 20 Dec 2020 17:17:00 -0800